Today's Top Posts

avatar
+1 1 vote

Strategic Alliances

It can be hard for entrepreneurs to get their heads around what a strategic alliance can look like.  After all, what could a small entrepreneurial venture offer to a big corporation?

A good example can be seen in a new alliance that involves one of my former students from the University of St. Thomas.  From the New York Times:

Is it possible for a global corporation to become a local favorite?

Origins is about to find out with it...

Latest Posts

avatar
0 0 votes

Email ettiquette and Body Language

Often I come across projects where I have to scout for talent depending on my client’s project requirements. This would require me to initiate a contact via email and gauge the candidate. The resume mostly holds information on their academic and work related credentials. This is indeed useful to filter out those who are not “qualified” for the project (but then, I would never initiate a contact with someone who does not have requested skill set)

...
avatar
0 0 votes

Discover Your Inner Economist is disappointing

I expected a book in the line of Freakonomics or The Undercover Economist and the first chapter brilliantly set the stage for such a book. Unfortunately, Tyler Cowen seemed more interested in preaching how to live your life rather than discovering your inner economist. I could feel his disapproving gaze for not appreciating art or food the way he does. Skip it and read The Undercover Economist instead.


Link to original post
avatar
0 0 votes

An Accident Waiting to Happen

Salesmanmain_full_4

I wrote a while ago about my wife's car accident, and how rotten our insurance coverage turned out to be.

Well, it has just gotten worse, pretty much every step of the way, and I'm torn between my frustration as an abused customer, and my fascination as a professional marketer.

From a marketing perspective, it seems that most all of the auto and home insurance companies made the strategic decision years ago to forsake communicat...

avatar
0 0 votes

Assess Your Small Business with Smart Start Assessment Tool

When you run a small business, you have myriad things to do. You could just be busy and doing things without knowing whether you covered the ground. You could, depending on your personality, focus on just a few areas (that you like) at the cost of others. And there are few, ok many things that [...]
avatar
0 0 votes

The Ten Commandments of Goal Setting

Outstanding performance is one of the keys to success that I discuss in Straight Talk for Success. If you want to become an outstanding performer, you need to do three things: 1) become a lifelong learner; 2) set and achieve...
avatar
0 0 votes

Amazon Acquires Shelfari

Congrats to Josh Hug and the gang at Shelfari for joining the Amazon.com family.  I was an early angel investor in Shelfari and have been a long time avid user of the service.  Amazon was an investor in the first round and the two companies fit naturally together.

I invested in three vertical social networks in 2006 - Shelfari (books), Dogster (dogs and cats), and Enthusiast Group (sports).  So far I have one win (Shelfari) and o...

avatar
0 0 votes

More Mashups

Yesterday, Raju Vegesna (of Zoho fame) asked me whether we'd consider using Zoho Share for sharing all the presentations that will be given during the conference. My answer was: "sure, we'd love to, but only if you support single sign-on with Google Apps." Quite frankly, I was expecting his answer to be either "sorry, we can't do that," or "sure, we'll build it for you." But to my surprise, such an integration is already implemented, as illustra...

avatar
0 0 votes

7 Questions with Andy Goodman

Ethos3 recently had the opportunity to chat with Andy Goodman, a nationally recognized author, speaker, and storyteller. You can read our discussion below.

Andy's Bio:  Andy Goodman is a nationally recognized author, speaker and consultant in the field of public interest communications. Along with Storytelling as Best Practice, he is author of Why Bad Ads Happen to Good Causes and Why Bad Presentations Happen to Good Causes. He also publishes a m...
avatar
0 0 votes

How Alliance Partnerships Have Ripple Effects

Whether we like it or not, our actions in business have consequences.  Especially if you're a larger company under the spotlight. 

Here's an interesting thread from The VAR Guy about recent developments at Dell and HP in using value-added resellers (VARs).  Is HP betraying its VAR relationships with CDW?  Or is it merely creating a closer relationship with a company already recognized as a VAR?  You be the judge

avatar
0 0 votes

Entrepreneurial A.D.D.

There is a phenomenon I like to call Entrepreneurial Attention Deficit Disorder (EADD).

EADD afflicts many entrepreneurs, but is a particular problem for primarily first-timers.

What happens is this -- once the entrepreneur starts to understand all of the opportunities that are exist in the marketplace, they become easily distracted from the purpose of their intended start-up venture.

I tell entrepreneurs that EADD is the main reason I have t...

Weekly Highest Rated

avatar
+5 5 votes

Working Women: finding balance and equality in the workplace (5 of 5)


Many educated women want to have a career and a family, but the idea of giving up a profession to become a stay at home mom or elder caretaker can be daunting. Thanks to the communication age, women are reshaping their work environments by interweaving jobs with parenting and other responsibilities. Picture an executive office suite company designed just for females who need to make life/career transitions. The purpose would be to pro...
avatar
+4 4 votes

Online communities for lead generation

I may be playing with a lit stick of dynamite here, but I'd like to know what you think of using online communities (whether of interest or practice) for lead generation? Does that amount to little more than prostitution?

Having come from the "purist" days of business blogging, I really don't want to use online communities for such "prurient" motives as driving marketing and sales agendas. Yet, I can't help but believe there can be a healthy...

avatar
+2 2 votes

An Olympic Anthem Made To Stick

The New York Times had an article today on successful and failed commercials from the just completed Olympics. I eagerly read it because I wanted to see what they said about the one commercial that I liked so much that...
avatar
+2 2 votes

Faith, Friendship, and Freedom

Someday, you're having a bad day. Nothing seems to work out, no matter how hard you try. Today for example, we parted ways with our former Diamond Sponsor, for reasons I do not care to elaborate on. Since we planned for a break-even budget this year (like we did in the past two years), my wife and I will have to make up for the lost revenue. This year's conference remains the best we've put together so far, but our plans for fancy vacations migh...

avatar
+1 1 vote

Strategy Execution and High-Impact Firms

In June 2008, the SBA published a new report: High-Impact Firms: Gazelles Revisited.

This new study revisits and expands upon some of the conclusions about rapidly growing firms conducted in the 1980s. Specifically, this report examines firms with significant revenue growth and expanding employment.

The revealing research findings about “high-impact firms” are summarized as follows:

  • They are relatively old, rare and contribute the majority of ov...